For most of the world, the Met gala is known for its red carpet. Fashion’s most influential designers and models pair up with actors, musicians, authors, and artists, turning the Metropolitan Museum of Art’s staircase into a tableau vivant of haute fashion and creativity. But for all its glitz, this annual red carpet is underscored by something crucial to the fabric of fashion history: The Costume Institute’s spring exhibition, curated by Andrew Bolton, the Wendy Yu curator in charge of the Costume Institure. The show acts as a mirror to our culture, connecting fashion to politics, religion, society, and fine art. This year’s exhibit, “About Time: Fashion and Duration,” was set to mark 150 years in the museum’s life, showcasing its expansive acquisitions with the goal of highlighting fashion’s relationship to both time and timelessness. It’s somewhat ironic, of course, that an exhibit about time would be postponed.
Online, though, the show will go on. A group of 11 young women are planning to mark the exhibition’s would-be opening with a virtual gala. Called the HF Twitter Met Gala, the digital event will celebrate the exhibition on Monday, May 4—even if the show itself has been rescheduled to October.
The name of the project comes from HF Twitter, a community of fashion obsessives that use the social media platform as a forum for discourse on fashion, design, and industry ethics. Unlike Instagram, where images are everything and influencers and celebrities thrive, Twitter’s HF community is made up of—to borrow parlance from the platform—“real heads only.” Using mostly text (though mood boards and threads of runway-show images do play a crucial role in communication), members of the HF community can tell you the exact season of an Alexander McQueen shoe, the model who wore it, and the meaning of the collection, to boot. The stars of this world are not Insta-girls, its clout is not tied to buzzy sneaker collabs or logo hoodies; instead, threads discuss and debate the messages of Martin Margiela’s ’90s work and celebrate the fantastical storytelling of the couturier Guo Pei.
A look from Thom Browne’s fall 2018 show is inspiring Aria Olson’s HFTMG look
Photographed by Corey TenoldThe @HFMetGala feed sends out information about the digital event as well as history about the Met Gala itself
Aria Olson is a 19-year-old HF Twitter member with the handle @pughatory and about 6,800 followers. She recently graduated from the University of Michigan with a bachelor’s degree in aerospace engineering and will be beginning a master’s program in the fall, but before that, she has a lot of planning to do. From her home in Kansas City, Missouri, Olson is masterminding the HF Twitter Met Gala. “I discovered fashion during what is to date one of the darkest periods of my life,” she writes in her official bio on the HF Met Gala site. “The beauty, joy, and pure creativity expressed through the art of fashion came as a much needed breath of fresh air.” In November of 2019, she floated the idea of an HF Twitter Met Gala online. Since then it has become one of the world’s most buzzed-about digital events, covered in the New York Times and in many international editions of Vogue. Oscar de la Renta has been announced as a partner, and over 800 people have officially signed up to take part—though the total number could reach into the thousands.
“This is just a snapshot of all the amazing people on Twitter,” she says over a Zoom call. “This [gala] was inspired by and for the community. I think that High Fashion Twitter doesn’t tend to get enough hype—people don’t really hear about it because it’s a completely different base than Instagram, which is really visual and fashion is a very visual field. Twitter is really overlooked. But we’re just a snapshot of the amazing people that are on there.”
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On Twitter, a Met Gala Tribute Where Fashion History and Creativity Are the Stars - Vogue.com
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